86% of consumers are willing to pay more for a great customer experience and by 2020, customer experience will overtake price and product as the key brand differentiator.*
Implementing and monitoring a robust Customer Experience Strategy is vital to protecting a business’ growth.
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Face-to-face data collection: Bridging the gap between actual and claimed consumers
Author: Mandy Admiraal General Manager – Research & CX Specialist Data gathering has undergone a veritable revolution with the rise of accessible technologies. If you've been watching this space for any length of time, you'll be aware that the popularity of online...
CX in a post-Banking RoyalCommission world.
Author: Mandy Admiraal General Manager – Research & CX Specialist On 4 February this year, Commissioner Kenneth Hayne delivered his final report on the financial sector summarising Australia’s most exhaustive review of our corporations, the Royal Commission into...
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